I hear from docs all the time how confusing Facebook is but they all know they need to be there. Everything FACEBOOK. We offer a fully turnkey program around Facebook advertising and have managed thousands of campaigns. That experience assures you that we are not trying to figure things out on your dime. We already...
For Years Google has taken no action against the companies using robocallers to prey on local businesses...
Inbound calls convert to revenue 10 to 15 times more than web leads which makes phone calls...
As one of the most powerful data tools out there, Google Analytics provides you with a myriad of valuable data that can...
While many marketers and business owners believe that marketing automation is the be-all, end-all to any marketing problem and that it will effortlessly and automatically move all of your leads into new, paying patients, don’t let the name fool you. In theory it sounds wonderful and effortless but marketing automation is not 100% automated. Every medical and dental...
Pay per click advertising through Google AdWords and other major search engines is a great way to get consumers to your website but what happens after they arrive at your digital doorstep? How do you analyze how well your website does in converting those leads and how do you make intelligent decisions on what aspects...
Digital marketing has eclipsed traditional marketing efforts as a result of improved performance, reporting and delivery methods. And the capabilities of digital marketing continue to evolve and shape the way marketers interact with their customers. If your company has not yet adopted digital marketing, you are behind the curve. While many businesses have adopted digital...
Meeting with a dentist in Vienna, VA on Friday, I was asked a question that I am amazed no other dentist had asked before. You see, this practice was a start-up that opened this year in April and they had spent a ton of money marketing the business yet nothing seemed to be working. The...
The average human attention span is now shorter than a goldfish. In fact it is shorter now by an entire second compared to 2012 when our attention spans were actually 12 seconds, about 3 seconds longer than a goldfish. So how can you boost your content marketing strategy when you only have a total of 8 seconds...
Do you find that events for your practice don’t get the attendance numbers you’d like? Wish you could get a full-house of existing and new patients to attend the event and schedule additional treatments at your medical or dental practice? Promote your event with social media. Boost engagement and attendance at your business event without a...
