Category: Google Adwords

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How Much Traffic Do You Really Get from Google AdWords & SEO?
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How Much Traffic Do You Really Get from Google AdWords & SEO?

If you were to ask consumers which search engine has the lion’s share of the market when it comes to consumer search, there’s no question that Google would be the number one answer. But do you know just how large the percentage of traffic that comes from Google AdWords and Google organic results? According to one source, Google accounts for over 90% of...

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How to Not Waste Money with Google AdWords

The last thing any medical or dental practice owner wants to do is throw money away when it comes to advertising and yet so many do when they run their own Google AdWords campaign. There are countless success stories in terms of new patient acquisition when it comes to Google AdWords but there are also countless stories...

How Google AdWords Protects You from Click Fraud
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How Google AdWords Protects You from Click Fraud

One of the most frequently asked questions by Google AdWords advertisers is “how can I block competitors that might be clicking on my ads?” Google answers this question in one of their recent videos on their Google AdWords video series called Ask AdWords in which they answer questions from advertisers each week. The Google AdWords video below discusses the proactive and...

Google AdWords Now Offers Callout Extensions to Boost Clicks
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Google AdWords Now Offers Callout Extensions to Boost Clicks

Google has added a new extension feature to AdWords. The new extension, called callout extensions, allows businesses using Google AdWords to add text highlighting information or unique offers about their products or services. This latest ad extension spotlights offers or enticing information to help boost clicks for a given ad. Callout extensions are a great way to draw...

7 Tricks for Optimal Google AdWords Set-Up
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7 Tricks for Optimal Google AdWords Set-Up

When it comes to articles about Google AdWords elements such as remarketing, Authorship, qualityscore and negative keywords tend to get all of the attention. Yet unless you set up your Google AdWordscampaign up correctly, your campaign will forever be limited. In order to get the most from your Google AdWords campaign it’s essential that the campaign is set-up correctly from...